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Odoo 18 Marketing Automation Setup and Website Integration

  • Posted 1 week ago
  • Remote

Job description

We are looking for an experienced Odoo 18 specialist to implement a Marketing Automation system that seamlessly integrates with our company’s website.The goal is to automatically capture website leads (new registrations or newsletter sign-ups) and add them directly into Odoo’s Marketing Automation & CRM modules — allowing us to run smart campaigns, email flows, and lead nurturing sequences.This project is ideal for someone who understands both the technical side of Odoo integration and the strategic side of marketing workflows.
  1. Install and configure Odoo 18 Marketing Automation module.
  2. Connect the Odoo CRM with the company website (WordPress).
  3. Automatically add new website users or subscribers into Odoo CRM (Leads database).
  4. Design and set up at least 3 automation workflows, for example:
    • Welcome email series for new sign-ups
    • Re-engagement campaign for inactive leads
    • Lead nurturing flow for potential customers
  5. Provide email templates optimized for open rate and conversions.
  6. Ensure the automation can be easily managed and scaled by internal staff.

Skills required

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